The Sarasota Institute – A 21st Century Think Tank continues to release podcasts that deal with big picture and big concept topics. Are you interested in Media? How about hearing what the foremost media ecologist today thinks about the future of media? Media and advertising visionary Jack Myers sat with us to suggest that […]
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The Sarasota Institute – A 21st Century Think Tank now has a robust library of podcasts. Our podcasts are, for the most part, interviews with thought leaders who have either presented at one of our symposiums or who have written columns for us. Each podcast is approximately 20 minutes long. Each podcast is about […]
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Please sign-up for our free webinar for members and guests on Sunday September 19, 2021 by going here to our home page and click on Register Now. https://sarasotainstitute.global/ First to review. After our two successful Symposiums in January and February 2020, we had to convert to virtual only for a series of webinars. […]
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The American culture is very comfortable using the words “consumers” and “consumerism.” If I called my friend a consumer and producer, he would not object. In his company, he is a producer. He would say that by producing, he is able to consume. The more successful he is in producing, the more he would be […]
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The Sarasota Institute is putting on three free presentations to the community of Sarasota-Bradenton. These are to introduce the larger community to the goals and visions of The Sarasota Institute. We will explain how the Institute was formed and our plans for the future. Here is the information for the three free presentations: […]
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We are pleased to announce the publication of The Sarasota Institute’s Whitepaper #1, The Big Issues. It covers all 10 of the topics we believe are crucial for understanding and shaping the century. Here are some questions that we discuss within: When was the last time you heard anything radical about how to reform democracy? Do […]
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This is a pretty catchy title isn’t it. Thank you for reading. You may think this column is about Trump, but it isn’t, it is actually about Andy Warhol. Trump fits within the Warhol paradigm, not the other way around As a professional futurist I am frequently asked questions such as: “Who are the […]
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Philip Kotler and Christian Sarkar first published a version of this column in The Marketing Journal The Marketing Journal. Historically, most brands have been marketed on their performance characteristics. “Our toothpaste is better than yours.” We’re better at “whitening teeth,” “preventing cavities,” or giving you “fresh breath.” Positioning is the name of the game […]
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